Optical Coaching

Solutions to increase sales and revenue- Nowadays, it can seem difficult to be profitable with managed care or to compete against big box stores and online retailers. Our Optometry Practice Consultants will work with your team and deliver the best solutions for your patients’ needs while ensuring your eye care practice is profitable with every sale. We work with brands such as Essilor, Hoya, Zeiss, Vision Source, and non-branded lenses that tailor to your private practice’s needs. As the management arm to your optometry practice, we will make recommendations on lens & frame mark-up, brands & vendors, and solutions that ensure you are profitable with vision plans.

Our goal is to promote a healthy and consistent capture rate to increase your revenue and provide a complete customer experience to your patients. Knowing your capture rate vs where you should be is only one of many key benchmarks that you need to know regularly. It is just as important to know how your practice performs with multiple pairs, antireflective lens ratio, eyewear gross profit, remake ratio, contact lens year supply sales, and frame capture rate. Every month, we are engaged with your sales team via virtual meetings to discuss optical performance. During these meetings, we review key data, discuss industry standards, plan for growth, and much more.