Strategies to increase odds of hiring an Optometrist
If you're looking to increase your odds of hiring an optometrist, here are 10 strategies you can consider: Clearly define your requirements: Clearly outline the specific qualifications, experience, and skills you are looking for in an optometrist. This will help you attract candidates who meet your criteria. Create an attractive job description: Craft a compelling job description that highlights the benefits and opportunities associated with the position. Clearly communicate your clinic's mission, values, and the unique aspects of...
Eyeing a Practice?
Eyeing a Practice? How to Buy an Optometry Business in 2023 In 2021, a country-wide survey of over 1,600 optometrists found that the average annual salary of an optometrist was $180,253.1 A Bureau of Labor Statistics estimate from May 2022 pegs the annual optometrist salary at $120,7202.2 Compare these numbers against the findings of a 2023 market analysis report, which shows that the average annual income from an optometry practice is $866,000.3 Of course, a practice has other costs as well, but if growing your income by at least...
Starting Eye Care Practices in 2023: The Unfair Edge Guide
As per Bureau of Labor Statistics and American Optometric Association data, 38,000 - 47,000 optometrists practice in the US — fewer than one per 7,000 people. With the incidence of vision problems likely to double over the next 20 years, the demand for optometrists in the US is high and growing. 1-3 That said, running an optometry practice can still be challenging, as the costs, competitive landscape, and return-on-investment vary widely based on your location and business strategy. In this guide, My Solutions InSight breaks down...
3X Playbook: 21 Proven Ways to Grow Your Optometry Practice
If you've already tried a lot of the marketing advice out there on how to grow your eyecare business, you're probably wondering why it isn't working for you or what you're doing wrong. (“I even tried digital ads and social and everything!”) Well, we’ve got two pieces of good news. Firstly, you’re not alone; surveys show that marketing their practice and growing their customer base is one of the biggest challenges that most optometrists struggle with. Secondly, there actually is a method to running the kind of marketing that...